{"id":22371,"date":"2020-07-24T13:33:18","date_gmt":"2020-07-24T13:33:18","guid":{"rendered":"https:\/\/www.fert.fr\/?p=22371"},"modified":"2020-07-24T13:33:18","modified_gmt":"2020-07-24T13:33:18","slug":"information-and-communication-technologies-for-agricultural-development-good-or-bad-idea","status":"publish","type":"post","link":"https:\/\/www.fert.fr\/en\/information-and-communication-technologies-for-agricultural-development-good-or-bad-idea\/","title":{"rendered":"INFORMATION AND COMMUNICATION TECHNOLOGIES FOR AGRICULTURAL DEVELOPMENT: GOOD OR BAD IDEA?"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2dq0l4u-8940019e9166159536c5152d4c560e26\">\n.flex_column.av-2dq0l4u-8940019e9166159536c5152d4c560e26{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-2dq0l4u-8940019e9166159536c5152d4c560e26 av_one_full  avia-builder-el-0  el_before_av_two_fifth  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><p><section  class='av_textblock_section av-kd08vh2z-fc2070356a3adf23c7565cbf49489460 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong>In the context of the sanitary crisis and &#8220;social distancing&#8221; and beyond, while new technologies have taken a pre-eminent place in our daily lives, in Europe as in Sub-Saharan Africa, the question of their interest still deserves to be asked.<\/strong><\/p>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-kd08vwid-69bea05da91d4e646cbdb6a0329528d6 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>The accessibility of these so-called ICT technologies is growing in Sub-Saharan Africa. It leads their promoters to consider them as THE solution to farmers&#8217; problems, ranging from agronomic advice by SMS to marketing via mobile platforms, through mobile phone credit.<\/p>\n<p>Fert supports an agricultural world in perpetual motion and in which radios, televisions and more recently telephony and internet play an increasingly important role. In order to provide farmers with a wider coverage of services, to improve the efficiency of communication or to remove certain strong constraints (insecurity, costs, distances), Fert and its partners are mobilizing these technologies, ensuring that they are at the service of farmers over time and are supplanting what makes agricultural development: interactions in proximity, in the field, between farmers and between farmers and technicians.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kd09f0it-fe787371e78ee4f051a691e2ba4f085b\">\n#top .av-special-heading.av-kd09f0it-fe787371e78ee4f051a691e2ba4f085b{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-kd09f0it-fe787371e78ee4f051a691e2ba4f085b .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-kd09f0it-fe787371e78ee4f051a691e2ba4f085b .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-kd09f0it-fe787371e78ee4f051a691e2ba4f085b av-special-heading-h2  avia-builder-el-3  el_after_av_textblock  el_before_av_image '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >IN KENYA, FARMERS SUPPORTED BY CGA (NATIONAL CEREAL GROWERS\u2019 ASSOCIATION) NOW HAVE ACCESS TO WEATHER FORECASTS AND SOIL ANALYSIS<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kd08wt3d-073a695e336d574146f48099880ca190\">\n.avia-image-container.av-kd08wt3d-073a695e336d574146f48099880ca190 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-kd08wt3d-073a695e336d574146f48099880ca190 .av-caption-image-overlay-bg{\nopacity:0.1;\n}\n<\/style>\n<div  class='avia-image-container av-kd08wt3d-073a695e336d574146f48099880ca190 av-styling- avia-align-center  avia-builder-el-4  el_after_av_heading  el_before_av_textblock  noHover av-overlay-hover-deactivate'   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><div class=\"av-image-caption-overlay\"><div class=\"av-caption-image-overlay-bg\"><\/div><div class=\"av-image-caption-overlay-position\"><div class=\"av-image-caption-overlay-center\"><\/div><\/div><\/div><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-22363 avia-img-lazy-loading-not-22363 avia_image ' src=\"https:\/\/www.fert.fr\/v2\/wp-content\/uploads\/2020\/07\/ken_tic.png\" alt='' title='ken_tic'  height=\"447\" width=\"670\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.fert.fr\/v2\/wp-content\/uploads\/2020\/07\/ken_tic.png 670w, https:\/\/www.fert.fr\/v2\/wp-content\/uploads\/2020\/07\/ken_tic-300x200.png 300w, https:\/\/www.fert.fr\/v2\/wp-content\/uploads\/2020\/07\/ken_tic-390x260.png 390w\" sizes=\"(max-width: 670px) 100vw, 670px\" \/><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-kd08y1g3-ff2897fb3d38298f1aadecef3ef27594 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>As part of a partnership with the Dutch organization <a href=\"https:\/\/www.agrocares.com\/en\/cropmon\" target=\"_blank\" rel=\"noopener noreferrer\">Agrocares BV<\/a> (Cropmon project), CGA tested several decision support tools for corn and wheat producers between 2017 and 2019. These involved mobile soil scanners to test soil composition and adjust fertilization. They were associated with a messaging system that mobilized weather data, soil maps and crop calendars and sent SMS messages providing technical advice. CGA registered more than 80,000 farmers in its geolocation database and made it possible to test the effectiveness of the proposed solutions in real life.<\/p>\n<p>The technical advice sent by SMS did not really convince users, as the models used were not yet sufficiently adapted to local contexts. On the other hand, the soil analysis and weather reports were very much appreciated by the producers. The Cropmon project ended without having enabled Agrocares to find a stable economic model. Following this trial, CGA decided to look for providers in Kenya who would be able to provide these services at preferential rates for its members.<\/p>\n<blockquote>\n<p><em>Christopher Koech, a farmer in Narok County says, &#8220;Before, I relied on what the &#8216;elite&#8217; farmers were doing. I thought only very good farmers had weather forecasting systems and I finally realized that wasn&#8217;t the case. I made a lot of mistakes. With Cropmon, I stopped making decisions based on assumptions. I plan my farm operations better. I&#8217;ve become more productive. \u00bb<\/em><\/p>\n<\/blockquote>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kd09isgn-6376232a73fc221744a826ccf2fd9523\">\n#top .av-special-heading.av-kd09isgn-6376232a73fc221744a826ccf2fd9523{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-kd09isgn-6376232a73fc221744a826ccf2fd9523 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-kd09isgn-6376232a73fc221744a826ccf2fd9523 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-kd09isgn-6376232a73fc221744a826ccf2fd9523 av-special-heading-h2  avia-builder-el-6  el_after_av_textblock  avia-builder-el-last '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >POINT OF VIEW OF ANTHONY KIOKO, DIRECTOR OF CGA<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1xbivcu-c5e62aa4d69882fcdceed136b444a9c8\">\n.flex_column.av-1xbivcu-c5e62aa4d69882fcdceed136b444a9c8{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-1xbivcu-c5e62aa4d69882fcdceed136b444a9c8 av_two_fifth  avia-builder-el-7  el_after_av_one_full  el_before_av_one_half  first flex_column_div av-zero-column-padding  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kd08z7zk-1894a2617449ba3587293f1e6417f6ec\">\n.avia-image-container.av-kd08z7zk-1894a2617449ba3587293f1e6417f6ec img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-kd08z7zk-1894a2617449ba3587293f1e6417f6ec .av-caption-image-overlay-bg{\nopacity:0.1;\n}\n<\/style>\n<div  class='avia-image-container av-kd08z7zk-1894a2617449ba3587293f1e6417f6ec av-styling- avia-align-center  avia-builder-el-8  avia-builder-el-no-sibling  noHover av-overlay-hover-deactivate'   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><div class=\"av-image-caption-overlay\"><div class=\"av-caption-image-overlay-bg\"><\/div><div class=\"av-image-caption-overlay-position\"><div class=\"av-image-caption-overlay-center\"><\/div><\/div><\/div><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-22365 avia-img-lazy-loading-not-22365 avia_image ' src=\"https:\/\/www.fert.fr\/v2\/wp-content\/uploads\/2020\/07\/ken_2013_cga_mission-agpm_ad_jcga_epi_mais_01.jpg\" alt='' title='ken_2013_cga_mission-agpm_ad_jcga_epi_mais_01'  height=\"2560\" width=\"1920\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.fert.fr\/v2\/wp-content\/uploads\/2020\/07\/ken_2013_cga_mission-agpm_ad_jcga_epi_mais_01.jpg 1920w, https:\/\/www.fert.fr\/v2\/wp-content\/uploads\/2020\/07\/ken_2013_cga_mission-agpm_ad_jcga_epi_mais_01-225x300.jpg 225w, https:\/\/www.fert.fr\/v2\/wp-content\/uploads\/2020\/07\/ken_2013_cga_mission-agpm_ad_jcga_epi_mais_01-773x1030.jpg 773w, https:\/\/www.fert.fr\/v2\/wp-content\/uploads\/2020\/07\/ken_2013_cga_mission-agpm_ad_jcga_epi_mais_01-768x1024.jpg 768w, https:\/\/www.fert.fr\/v2\/wp-content\/uploads\/2020\/07\/ken_2013_cga_mission-agpm_ad_jcga_epi_mais_01-1152x1536.jpg 1152w, https:\/\/www.fert.fr\/v2\/wp-content\/uploads\/2020\/07\/ken_2013_cga_mission-agpm_ad_jcga_epi_mais_01-1536x2048.jpg 1536w, https:\/\/www.fert.fr\/v2\/wp-content\/uploads\/2020\/07\/ken_2013_cga_mission-agpm_ad_jcga_epi_mais_01-1125x1500.jpg 1125w, https:\/\/www.fert.fr\/v2\/wp-content\/uploads\/2020\/07\/ken_2013_cga_mission-agpm_ad_jcga_epi_mais_01-293x390.jpg 293w, https:\/\/www.fert.fr\/v2\/wp-content\/uploads\/2020\/07\/ken_2013_cga_mission-agpm_ad_jcga_epi_mais_01-1320x1760.jpg 1320w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div><\/div><\/div><\/div><\/p>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1romce6-c4275d369b7b0d60b48f1902d0a46ffb\">\n.flex_column.av-1romce6-c4275d369b7b0d60b48f1902d0a46ffb{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-1romce6-c4275d369b7b0d60b48f1902d0a46ffb av_one_half  avia-builder-el-9  el_after_av_two_fifth  el_before_av_hr  flex_column_div av-zero-column-padding  column-top-margin'     ><section  class='av_textblock_section av-kd08zoyr-21f68b730b2699f9fb757b68f5b6e945 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><blockquote>\n<p><em>&#8220;Even though in Kenya we are in an environment where ICT solutions are abundant, including in agriculture, we do not believe in an application that would revolutionize services to farmers. Specific applications (some of which already exist) used in combination can improve the efficiency of our professional organization by digitizing the mechanisms for implementing our services (management of certain services, database management, communication within teams and with members). This will not be through a &#8220;miracle solution&#8221; coming from the countless projects and start-ups, most of which have so far failed to develop a sustainable business model beyond the initial funding period. \u00bb<\/em><\/p>\n<\/blockquote>\n<\/div><\/section><\/div><div  class='hr av-z440v2-bab13b3147f3ac2532616f7f5dcdd6de hr-default  avia-builder-el-11  el_after_av_one_half  el_before_av_social_share '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/p>\n<div  class='av-social-sharing-box av-uvc71a-2fec78e224e1e0eded45bb884e07d315 av-social-sharing-box-default  avia-builder-el-12  el_after_av_hr  avia-builder-el-last  av-social-sharing-box-fullwidth'><div class=\"av-share-box\"><h5 class='av-share-link-description av-no-toc '>Partager cet article<\/h5><ul class=\"av-share-box-list noLightbox\"><li class='av-share-link av-social-link-facebook avia_social_iconfont' ><a target=\"_blank\" aria-label=\"Share on Facebook\" href='https:\/\/www.facebook.com\/sharer.php?u=https:\/\/www.fert.fr\/en\/information-and-communication-technologies-for-agricultural-development-good-or-bad-idea\/&#038;t=INFORMATION%20AND%20COMMUNICATION%20TECHNOLOGIES%20FOR%20AGRICULTURAL%20DEVELOPMENT%3A%20GOOD%20OR%20BAD%20IDEA%3F' data-av_icon='\ue8f3' data-av_iconfont='entypo-fontello'  title='' data-avia-related-tooltip='Share on Facebook'><span class='avia_hidden_link_text'>Share on Facebook<\/span><\/a><\/li><li class='av-share-link av-social-link-twitter avia_social_iconfont' ><a target=\"_blank\" aria-label=\"Share on X\" href='https:\/\/twitter.com\/share?text=INFORMATION%20AND%20COMMUNICATION%20TECHNOLOGIES%20FOR%20AGRICULTURAL%20DEVELOPMENT%3A%20GOOD%20OR%20BAD%20IDEA%3F&#038;url=https:\/\/www.fert.fr\/en\/?p=22371' data-av_icon='\ue932' data-av_iconfont='entypo-fontello'  title='' data-avia-related-tooltip='Share on X'><span class='avia_hidden_link_text'>Share on X<\/span><\/a><\/li><li class='av-share-link av-social-link-whatsapp avia_social_iconfont' ><a target=\"_blank\" aria-label=\"Share on WhatsApp\" href='https:\/\/api.whatsapp.com\/send?text=https:\/\/www.fert.fr\/en\/information-and-communication-technologies-for-agricultural-development-good-or-bad-idea\/' data-av_icon='\uf232' data-av_iconfont='entypo-fontello'  title='' data-avia-related-tooltip='Share on WhatsApp'><span class='avia_hidden_link_text'>Share on WhatsApp<\/span><\/a><\/li><li class='av-share-link av-social-link-linkedin avia_social_iconfont' ><a target=\"_blank\" aria-label=\"Share on LinkedIn\" href='https:\/\/linkedin.com\/shareArticle?mini=true&#038;title=INFORMATION%20AND%20COMMUNICATION%20TECHNOLOGIES%20FOR%20AGRICULTURAL%20DEVELOPMENT%3A%20GOOD%20OR%20BAD%20IDEA%3F&#038;url=https:\/\/www.fert.fr\/en\/information-and-communication-technologies-for-agricultural-development-good-or-bad-idea\/' data-av_icon='\ue8fc' data-av_iconfont='entypo-fontello'  title='' data-avia-related-tooltip='Share on LinkedIn'><span class='avia_hidden_link_text'>Share on LinkedIn<\/span><\/a><\/li><li class='av-share-link av-social-link-mail avia_social_iconfont' ><a  aria-label=\"Share by Mail\" href='mailto:?subject=INFORMATION%20AND%20COMMUNICATION%20TECHNOLOGIES%20FOR%20AGRICULTURAL%20DEVELOPMENT%3A%20GOOD%20OR%20BAD%20IDEA%3F&#038;body=https:\/\/www.fert.fr\/en\/information-and-communication-technologies-for-agricultural-development-good-or-bad-idea\/' data-av_icon='\ue805' data-av_iconfont='entypo-fontello'  title='' data-avia-related-tooltip='Share by Mail'><span class='avia_hidden_link_text'>Share by Mail<\/span><\/a><\/li><\/ul><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":11,"featured_media":22363,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[329,546,545],"tags":[],"actions-thematique":[],"ressources_action":[],"actualites_action":[736],"actions_actions":[],"class_list":["post-22371","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualite-fert","category-home-page","category-news-en","actualites-pays-kenya-en","actualites-thematique-farm-advisory","actualites_action-cga"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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